SELL-SIDE REPRESENTATION

Previous Clients

Paymaxx, a fintech company specializing in auto dealer management systems (DMS), reached out to Lane Gordon, for sell-side assistance. They were looking to sell to another company in the payment processing industry, and Lane was able to compile a list of potential buyers. Ultimately, Lane found and reached out to REPAY - RealTime Electronic Payments, a full-service provider of electronic processing systems. The transaction gave Paymaxx a buyer in their preferred industry, as well as the combination of two cutting edge companies in the payment technology industry.

Lane also advised BLUEDOG, a company that provides business and payment processing solutions to different enterprises, when they were looking for a buyer. BLUEDOG was named one of the fastest growing companies in America by Inc. Magazine. Lane Gordon brought in FortisPay, a provider of payments technology and merchant processing and payments technology solutions to businesses and software developers nationwide. With Lane’s guidance, BLUEDOG and FortisPay reached a deal, bringing together FortisPay’s connectivity and fintech solutions and BLUEDOG’s proprietary acquisition channels.

Celero (formerly UMS Banking), an integrated commerce solutions provider, needed an investor to back their organic growth. Lane Gordon cultivated a list of investors and businesses, and contacted LLR Partners, a private equity firm that invests in technology and healthcare. LLR Partners became a frontrunner due to their focus on growth capital and collaboration with portfolio companies. With Lane’s help, Celero showcased their payment processing services, business management software, and data intelligence, and gained LLR Partner’s investment. 

Convenient Payments, an innovative payment solutions firm, reached out to Lane for help raising funds for their company. Lane had his foot in the door at different PE companies and investors, and eventually narrowed down the list to The Beekman Group, a PE firm that grows businesses using their $800 million in assets. The deal allowed Convenient Payments to continuously develop their cloud based payment platform alongside their alternative payment models and truly change the payment industry.

Lane Gordon also represented two public companies who did not want to disclose the specifics of their deals. In the first transaction, a large ISO wanted to sell their merchant portfolio. Lane succeeded in bringing in clients and potential buyers for their portfolio. In the second transaction, Lane represented an education fintech company in a sale to a large private equity firm. In both cases, the seller did not want to publicize the specifics of the deal, but we have the know-how when dealing with large companies in the fintech industry.

What We Offer

We offer M&A expertise in payments, fintech and Saas. We continuously cultivate a proprietary list of buyers, to ensure only the most aggressive groups are evaluating your transaction. We review and showcase your financials and recurring revenue, including SaaS, payments, and merchant portfolios, to properly represent your enterprise. Let us represent your firm in an auction-like environment. Rest assured, this is the best way to get the deal you deserve.

Our process is an art, and after improving what we do for over 17 years, you shouldn’t expect anything less than success.

Experience matters. Let us help you

Fill out an invitation form or call us at - (617) 564-0404 for a FREE consultation with one of our senior staff.